Sinead Hasson

Sinead Hasson is Managing Director of Hasson Associates. Sinead founded the company in 2008 and now has more than 17 years of experience gained in roles with Pricejamieson and RPCushing.

Hasson Associates is a niche consultancy specialising in placing marketing and market research/insight professionals in research agencies, brand and strategic marketing consultancies, market analysis and business information providers as well as in-house research teams in the UK and internationally.

Hasson Associates works with Smart Works, an organisation that promotes the economic independence of women who are trying to get back into the workplace, to provide interview coaching and mentoring in preparation for interviews. Additionally, the team work with the Social Mobility Foundation which was set up to support high-achieving young people from low-income backgrounds by providing internships, mentoring and help with university applications.

Articles

Does Machine Learning Signal the End for Marketing Research?

With the dawn of machine learning, will researchers still be needed to interpret the results?

May 25, 2016

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