Michelle Lemire

Michelle Lemire has a Master‚Aos degree in Market Research from the University of Texas at Arlington. She is currently a senior researcher with Mary Kay Inc., and was previously a senior researcher for Sabre-Holdings. To round out her marketing experience, Michelle volunteers for the Dallas/Fort Worth Chapter of the American Marketing Association, recently completing a term as President. Michelle is passionate about all things social, technology and web-related. A self-proclaimed lifelong learner, she participates in ongoing market research, social media and marketing training. In addition, she speaks on both market research and social media topics. Tweet with Michelle - @mllemire - or catch her latest blog post at http://www.mllemire.com.

A Client Speaks Out On Selecting a Market Research Partner

Here it is, black and white, as simply as I can explain it for the vendors out there still scratching their heads about what clients want.

July 27, 2011

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