Lisa Ricard — Greenbook
Lisa Ricard
Senior Account Manager at Communities Research, NA Ipsos
Lisa is an expert community insight researcher who specializes in B2B insights. Lisa brings 6 years of experience to this space.
Article
Unmasking Fraud as the Scariest AI Trend in Market Research
AI fraud is distorting research data for over a third of businesses. Discover its impact and strategies to protect your insights from risk.
October 3, 2025
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