Lee Frederiksen

Managing Partner at Hinge

Lee is a managing partner at Hinge, a premier professional services branding and marketing firm. He brings over 30 years of experience to the firm's clients. With a Ph.D. in behavioral psychology, Lee is a former researcher and tenured professor at Virginia Tech, where he became a national authority on organizational behavior management and marketing. He left academia to start up and run three high-growth companies, including an $80 million runaway success story. He is co-author of Spiraling Up: How to Create a High Growth, High Value Professional Services Firm.

Proving the ROI of Research for Professional Service Firms

What exactly are the costs and benefits of market research?

August 19, 2015

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