Katrina Lerman

Associate Research Director C Space

As a Senior Researcher at Communispace, Katrina conducts in-depth studies that explore participation trends and social dynamics within private online communities, shed fresh light on current trends, and engage consumers in real conversations about their lives. Past research has explored topics such as the role of trust in engaging Chinese consumers, multinational online community dynamics, and the local buying movement. Her work serves both internal and external clients, helping to provide thought leadership and support Communispace's value proposition.

Research Technology (ResTech) Google Consumer Surveys: Friend or Foe?

Google Consumer Surveys makes consumer researcher accessible to all through its fast, cheap, easy-to-use service.

March 25, 2013

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