James Sowden

Customer Success Director at InMoment

James is a Customer Success Director at InMoment who is driven to improve experiences and ensure his clients attain the fullest potential from their CX and EX programs. Leveraging his 15 years in CX, Research and Consultancy, James partners with his clients to evolve their programs into delivering sustainable change that is customer focused. Further, James recognises the power of customer stories, the rigor behind quantitative analysis and the practicality of operating a program within a business environment that requires a tangible value-based outcome. Having experience designing data integration solutions, building close-loop feedback programs, and developing customer journey maps, James brings a broad range of skills and experiences that ultimately focus on ensuring that action is taken from the customer’s voice and delivers improved experiences.

Research Methodologies Surveys Are Boring. It’s What You Do With Them That’s Exciting.

Three ideas for beating survey fatigue.

September 21, 2021

Read article

---\n Top Authors

1. Leonard Murphy

   Chief Advisor for Insights and Development at Greenbook 775 articles

2. Karen Lynch

   Chief Programming Officer at Greenbook 361 articles

3. Jeffrey Henning

   Chief Research Officer at Researchscape 128 articles

4. Ashley Shedlock

   Content Producer at Greenbook 86 articles

5. Colin Wong

   Principal Consultant at Insights Heroes 27 articles

6. Jamin Brazil

   Chairman & CEO at HubUX 21 articles

7. William Leach

   Founder / Mindstate Group at Mindstate Group 20 articles

8. Ed Keller

   Executive Director at Market Research Institute International (MRII) 17 articles