Ed Lorenzini

CEO Analyze360® by Analyze Corporation

Ed Lorenzini leading Analyze Corporation as CEO and CTO respectively, drive the company's success with their broad expertise and innovative solutions like Analyze 360.

The Evolution of B2C Consumer Segmentation in the Digital Age

Consumer segmentation has evolved from traditional demographic methods to more advanced techniques in the digital age, driven by vast data availability.

September 29, 2023

Read article

Top Authors

• Leonard Murphy

  Chief Advisor for Insights and Development at Greenbook
  775 articles

• Karen Lynch

  Chief Programming Officer at Greenbook
  361 articles

• Jeffrey Henning

  Chief Research Officer at Researchscape
  128 articles

• Ashley Shedlock

  Content Producer at Greenbook
  86 articles

• Colin Wong

  Principal Consultant at Insights Heroes
  27 articles

• Jamin Brazil

  Chairman & CEO at HubUX
  21 articles

• William Leach

  Founder / Mindstate Group at Mindstate Group
  20 articles

• Ed Keller

  Executive Director at Market Research Institute International (MRII)
  17 articles

Want to publish with us?

Submit here