Bradley Taylor — Greenbook
Bradley Taylor
Chief Strategist at Converseon
Bradley has 20 years of experience pioneering decision intelligence which uses multiple data sources and disciplines including social media data, consumer research, psychology, and behavioural economics as well as advanced analytics to understand the consumer’s mind and forecast future outcomes. This work has helped a number of Fortune 500 companies to find opportunities and configure their businesses to provide industry-leading products and services to their customers. Recently Bradley co-invented GfKnewron as the Global VP of Product for GfK. He then went on to be a Director of Advanced Analytics for KPMG UK. Bradley now leads the development of Converseon's Advanced Analytics product offering.
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