Applied Marketing Science | United States | Greenbook
Applied Marketing Science
Applied Marketing Science, Inc. (AMS) is a leading-edge market research and consulting firm located in Burlington, Massachusetts.
Why choose Us
- 35+ years experience
- Roots in MIT Sloan
- Systematic & cutting-edge
- Originators of VOC
- Trusted by leading organizations across B2B, life sciences, and consumer sectors
What is Applied Marketing Science?
Applied Marketing Science (AMS) is a leading market research and consulting firm located in Burlington, Massachusetts. For over 35 years, AMS has helped product developers, customer experience professionals, and executives use customer insights to develop better products and services. With roots in the MIT Sloan School of Management, we take pride in utilizing systematic and cutting-edge methodologies, such as the latest advancements in AI technology. Our team is experienced in difficult markets with complex value chains and sophisticated customers, as well as in broad consumer markets with extensive segments and usage occasions. Whether you are seeking to understand your customers, identify market opportunities, or guide product and experience development, our expert consultants leverage decades of expertise and experience to support you at every stage of the innovation journey. AMS delivers end-to-end research you need to make confident, critical, evidence-based business decisions.
Applied Marketing Science Services and Expertise
Explore market research solutions, industries, markets, and business issues covered by Applied Marketing Science
Research Solutions
- Customer Experience Research
- Business-to-Business Research
- Product Development Research
- Consumer Market Research
- B2B Research for Manufacturing Industries
- Customer Satisfaction Research
- Price & Pricing Research
- Product Market Research
Research Services
- Ethnography
- Full Service Market Research
- Conjoint Analysis / Trade-off/Choice Modeling
- One-on-One & In-Depth Interviews (IDI)
Related Services & Software
Industries / Sectors Serviced and Demographics Studied
- Surgical & Medical Devices [market sector expertise]
- Healthcare & Medical [market sector expertise]
- Construction Industry [market sector expertise]
Applied Marketing Science Client Projects and Success Stories
- Medical device manufacturer evaluates potential concepts
A major medical device manufacturer was looking to evaluate two potential concepts in the otolaryngology space to treat chronic rhinosinusitis (CRS). The goal of the research was to 1) better understand current practices and solutions for treating CRS, and 2) to test physicians’ receptiveness to the new product ideas.
Read the case study
Contact Information
- Website: www.ams-insights.com
- Email: Send an Email
- Phone: (781) 250-6300
- Mailing address: 78 Blanchard Road, Suite 203, Burlington, MA, United States, 01803
- Metro: Boston (MA)
International Capabilities
Industry Affiliations
- Insights Association (United States)
- AMA (United States)
- AAPOR (United States)
- ISBM, PDMA
Key Personnel
Kristyn Corrigan
Principal & Practice Lead
(781) 250-6326John Mitchell
President & Managing Principal
(781) 250-6323