SCHLESINGER ANNOUNCES HIGH-DEFINITION RECORDING FOR QUALITATIVE

Presented by Sago New Jersey

Schlesinger Associates has installed high-definition video recording capabilities across its focus group facilities in the US. Researchers now have the option of Schlesinger’s in-house high-quality standard-definition recording or opting for high-definition at no additional cost.

Schlesinger’s HD filming is at 1080i, allowing researchers to benefit from enhanced video image, while download time remains reasonable. Recordings are immediately accessible on hard-drive or available for download within 24 hours of the research session.

Commenting on the news, Randy Siegel, Vice President Global Technology, said, “High definition is the new standard in video recordings. HD combines increased scanning lines with a greater pixel count, producing recordings with a vast superiority in image quality over standard definition recordings.” Enhanced color, sharper images and more clarity in facial expression are immediately noticeable, allowing clients to enjoy more compelling video data.”

Mike Sullivan, President , added, “This investment in high-definition recording, along with on-going upgrades to our facilities, underscores our continued commitment to data collection quality and supporting researcher needs both today and for tomorrow.”

Schlesinger Associates Background Information
Schlesinger Associates is a leading data collection company offering a broad range of qualitative and quantitative solutions worldwide and delivering high-quality recruitment for any research methodology. Schlesinger Associates has offices in the US, UK, France and Germany.

Main Executives
Steve Schlesinger, CEO
Mike Sullivan, President

Schlesinger Associates Company Brands
Schlesinger Qualitative
Schlesinger Quantitative
MedQuery Advisors
Schlesinger Transcription Services
Schlesinger Trial & Jury Consulting
Vigie Pharma
Interactive Video Productions

Research Offices and Focus Group Facilities in the USA:
Schlesinger Associates
Atlanta | Boston | Chicago | Chicago O'Hare | Dallas | Houston | Los Angeles | New Jersey | New York | Orlando | Philadelphia | Philadelphia Bala Cynwyd | Phoenix | San Francisco | St. Louis

Research Offices and Focus Group Facilities in the UK:
The Research House
Central London | Wimbledon

Research Offices and Focus Group Facilities in France:
Passerelles, Paris
ConsuMed Research, Paris

Research Offices and Focus Group Facilities in Germany:
Schmiedl Marktforschung GmbH, Berlin | Frankfurt | Munich

For further information, hi-res images or interviews please contact:
Steve Schlesinger, CEO
Steve.Schlesinger@SchlesingerAssociates.com
Sue Maldonado, Vice President, Global Marketing & Communications
Sue.Maldonado@SchesingerAssociates.com

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