Participant Engagement

Qualitative Research Navigating Personal Disclosures in Qualitative Research: To Share or Not to Share?

Should qualitative moderators share personal info? Explore how balancing disclosures fosters empathy while avoiding bias to ensure genuine research in...

Amy Spencer
Co-Founder at The Research Heads
January 14, 2025
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The Prompt AI in Market Research Shines a Light on Research Itself

Explore AI's impact on market research and discuss the need to examine participant experience, survey design, and data quality for better insights.

Andrew Reid
CEO and Founder at Rival Group
November 15, 2024
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Research Methodologies Optimizing the Invitation to Increase the Response Rate in Online Surveys

Low response rates in online surveys threaten the validity of the data collected. This challenge can be effectively overcome by optimizing the invita...

Truong Trung
Research Executive at Ipsos
October 24, 2022
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Research Methodologies A Researcher Who Became a Respondent (Part 3): Super and Super Awful Survey Questions

Ten survey questions that can improve survey engagement or spoil it.

Karine Pepin
Co-Founder at The Research Heads
August 1, 2022
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The Greenbook Podcast The Future of Consumer Feedback is Fun and Fiercely First-Party

Leonard Murphy
Chief Advisor for Insights and Development at Greenbook
May 12, 2022
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The Greenbook Podcast How to Deliver Quality Insights in a DIY World

Leonard Murphy
Chief Advisor for Insights and Development at Greenbook
April 21, 2022
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The Respondent Experience Market Research Top Issues & Trends

Identifying the key trends and current challenges in the MR industry.

Jamin Brazil
Chairman & CEO at HubUX
April 19, 2022
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Research Methodologies Attracting the Right Members for a Successful Community

Discussing how to find the right respondents for your market research.

Emily James
Insights Marketer at FlexMR
December 10, 2021
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Consumer Behavior How to Effectively Incentivize Gen Z to Participate in Market Research

In incentivizing Gen Z to participate in market research, building trust and providing value exchange is key.

Jamin Brazil
Chairman & CEO at HubUX
December 7, 2021
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Customer Experience (CX) How to Create a Success Framework for Your Employee Experience

Success Framework challenges an organization to think about EX.

Stacy Bolger
Vice President, Global Employee Experience at InMoment
July 7, 2021
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Insights Industry News How Online Qualitative Research is Like Buying a Car… and How It Can Be Made Simpler

Three keys to simplifying the process and making your virtual research experience better.

Brett Watkins
CEO at L&E Research
March 23, 2021
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