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Marlena Mattei, Consumer & Cultural Insights Senior Strategist, 2023 Future List Spotlight

Editor’s Note: The following interview features a Greenbook Future List honoree, Marlena Mattei. The Greenbook Future List recognizes leadership, prof...

KarenLynch
Chief Programming Officer at Greenbook
June 28, 2023

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GreenBook Announces Finalists for the 2023 Insight Innovation Competition
Early-stage startups to present at the IIEX North America, May 24th-25th NEW YORK, April 25, 2023 (GreenBook.org) — GreenBook, a leading global provid...

GreenbookTeam
April 25, 2023

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Scoot is Sprinting from San Francisco to Austin to Speak at IIEX North America
Along with over 100 other amazing speakers from companies like Nike, Adobe, Glassdoor, American Express, REI, Discover, McDonalds, Ford, PepsiCo, Meta...

JanetStanden
April 21, 2023

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Is your Market Research Technology Invisible?
When it comes to market research technology, you have a wide array of options – so many, in fact, that it can seem overwhelming. From platforms that h...

MichaelHoward
Head of Marketing at Infotools
March 29, 2023

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IIEX APAC 2023 Speaker Interview with Subhra Bardhan of Kotak
Disclaimer: opinions represented here are personal and do not represent those of Kotak Mahindra Bank Limited. Question #1: Give us a brief peek into y...

ColinWong
Principal Consultant at Insights Heroes
January 27, 2023

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IIEX APAC 2023 Speaker Interview with Bharati Dixit of HP
Disclaimer: opinions represented here are personal and do not represent those of HP. Question #1: Give us a brief peek into your talk. What are the ke...

ColinWong
Principal Consultant at Insights Heroes
January 25, 2023

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The Greenbook Podcast
Insights Alchemy: Refining the Craft of Research

KarenLynch
Chief Programming Officer at Greenbook
January 19, 2023

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IIEX APAC 2023 Speaker Interview with Muzayun Mukhtar of Google
Disclaimer: opinions represented here are personal and do not represent those of Google. Question #1: Give us a brief peek into your talk. What are th...

ColinWong
Principal Consultant at Insights Heroes
January 11, 2023

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When to Rethink Your Insights Management Strategy
If a tree falls in a forest, does it make a sound? And if an insights team throws their research into a shared drive or email thread, does anybody see...

MadelineJacobson
Senior Content Marketing Manager at Bloomfire
November 22, 2022

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The Greenbook Podcast
Decisions Over Decimals, Learning Intuition

LeonardMurphy
Chief Advisor for Insights and Development at Greenbook
November 10, 2022

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The Greenbook Podcast
What to Make Of the Investment Activity in MRX?

LeonardMurphy
Chief Advisor for Insights and Development at Greenbook
November 3, 2022

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The Greenbook Podcast
Deconstructing Fandom: How to Broaden Your Playing Field

LeonardMurphy
Chief Advisor for Insights and Development at Greenbook
October 27, 2022

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The Greenbook Podcast
Order in Chaos, Foresight in Design

LeonardMurphy
Chief Advisor for Insights and Development at Greenbook
October 20, 2022

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7 Reasons Why Brands are Adopting Research Technology
Brands are turning to research tech to obtain consumer insights.

SejPatel
Country Director (ANZ) at Toluna
October 27, 2021

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The Pursuit of Happiness
Applying positive psychology to your brand.

EmmanuelProbst
Global Lead, Brand Thought-Leadership at Ipsos
October 18, 2021

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