diversity in research — Greenbook
diversity in research
Inclusive Insights The Impact of Gender Demographics on Market Research
Learn how inclusive gender demographic questions reveal diverse experiences, inform policy, and address disparities for equity, inclusion, and social ...
AshleyShedlock
Content Producer at Greenbook
January 27, 2025
Focus on APAC Sparking that Innovation Mindset
Insight professionals drive decisions with actionable insights. Discover 5 key mindsets for innovation: cross-pollination, disruption, patterns, diver...
NinaPascual
Senior Insights and Analytics Business Partner at FrieslandCampina
November 27, 2024
The Greenbook Podcast Empowering Women in Research with Michelle Andre & Jessica Sage from WIRe
KarenLynch
Chief Programming Officer at Greenbook
November 14, 2024
The Greenbook Podcast The Melody of Inclusion: Tackling Accent Bias with Aïcha Ly
KarenLynch
Chief Programming Officer at Greenbook
March 14, 2024
Research Methodologies The Chicken & Egg Dilemma of Diversity in Market Research
The movements arising from the 2020 George Floyd incident had a palpable impact on brands and industries in the US. It also illuminated an omnipresent...
WhitneyDunlap
Owner at Insights in Color & Touch of Whit Creative
July 19, 2023
Custom Recruiting: Restoring Trust in Sample Quality
It’s 2022, and the economy is just as uncertain as it was in the historic 2020. Enterprises are rethinking their approach to strategy and streamlining...
SaschaEder
CEO & Co-Founder at NewtonX
August 4, 2022
Smart Automation for Higher Data Quality
In today’s world, the reduction in time allowed between end of field, production of results and presentation to stakeholders, is often so short that a...
PeteCape
Director, Global Knowledge at Dynata
August 4, 2022
Dependable, Transparent, Representative: The “New Normal” for Sample Quality
Panel sample is what keeps the market research industry going. But as an industry, we are only as good as that sample’s level of quality. We face a wi...
SamPisani
Managing Partner at The Logit Group
August 3, 2022