Wes Michael — Greenbook
Wes Michael
President Rare Patient Voice
Wes Michael founded Rare Patient Voice in 2013 to give patients and family caregivers the opportunity to voice their opinions through taking part in research studies. Rare Patient Voice has now recruited for thousands of studies and rewarded patients and family caregivers with over $13 million for their participation. Many have been recruited in person by Wes and his team at patient events and through a robust referral program with patient advocacy and support groups. Rare Patient Voice now covers over 1,500 rare and non-rare diseases and conditions and has expanded from the United States to Canada, the United Kingdom, France, Germany, Italy, Spain, Australia, and New Zealand. Before launching Rare Patient Voice, Wes worked for healthcare market research firm Kantar Health. He previously was a brand manager and market research manager at McCormick (the spice company) and General Mills (working on Wheaties, Total and Kix cereals). He has a BA from the University of Pennsylvania (with a year at Edinburgh University) and an MBA from the University of Chicago.
Partner Content
Fraud in Market Research and How to Fight It: Lessons From Rare Patient Voice
Rare Patient Voice Founder Wes Michael examines rising research fraud, its threat to data integrity, and strategies to detect and prevent it.
November 10, 2025
Latest from Wes Michael
When Caring Is Personal: Insights from Rare Disease Caregivers
Gain insights into challenges faced by caregivers of rare disease patients. Explore emotional, financial, and personal impacts of this life-changing journey.
August 13, 2024
Wes Michael sparks discussion about the difficulties of maintaining healthy cash flow and handling late payments.
May 23, 2019