Renee Murphy — Greenbook

Renee Murphy

Renee is an industry leader in netnographic social media research guiding brands, companies and services to tap into already existing customer conversations for insights and connect the dots back to product innovation, brand positioning and other qualitative objectives, going beyond sentiment analysis.

Beyond execution of research, Renee is passionate about educating other researchers in the qualitative social media research space and has spoken at a variety of events, including the Digital Non-Conference, Qualitative Research Consultants Association, Market Research Association and podcasts.

Visit her site at http://www.hellothereresearch.com

Lead up to MRMW: Interview with Kevin Lonnie of KL Communications

An interview with Kevin Lonnie of KL Communications ahead of Market Research in the Mobile World.

July 17, 2012
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Lead up to MRMW: Interview with Leslie Townsend of Kinesis

An interview with Leslie Townsend of Kinesis ahead of Market Research in the Mobile World.

July 12, 2012
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Lead up to Market ResearchMW: Interview with Elias Veris & Filip De Boeck of InSites Consulting

An interview with Elias Veris and Filip De Boeck of InSites Consulting ahead of Market Research in the Mobile World.

July 10, 2012
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Lead up to Market ResearchMW: Interview with Matt Dusig of uSamp

An interview with Matt Dusig of uSamp ahead of Market Research in the Mobile World.

July 8, 2012
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Lead up to MRMW: Interview with Scott Stein of QuestBack

Renee Murphy interviews Scott Stein of Questback in our lead up to MRMW in Cincinnati July 18-19.

July 5, 2012
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Lead up to MRMW: Interview with Rebecca West of Civicom

For interview five of the Pre-MRMW series, I got to talk with Rebecca West of Civicom. She goes in to the challenges of being on the cutting edge of n...

June 28, 2012
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Lead up to Market ResearchMW: Interview with Tom Anderson of Anderson Analytics

An interview with Tom Anderson of Anderson Analytics ahead of Market Research in the Mobile World.

June 25, 2012
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Lead up to MRMW: Interview with Paul McDonald of Google Consumer Surveys

As part three of the pre-MRMW interview series, I had the privilege of interviewing Paul McDonald of Google Consumer Surveys. He gets into something q...

June 22, 2012
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Lead up to MRMW: Interview with Alistair Hill of On Device Research

As part of the pre-MRMW interview series, I got to interview Alistair Hill of On Device research. I’m particularly excited about how he will demonstra...

June 17, 2012
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