Dana Stanley — Greenbook

Dana Stanley

Chief Revenue Officer at Greenbook

Dana Stanley is Chief Revenue Officer at Greenbook. He has been a market research industry practitioner, speaker, marketer and business developer for over twenty years. Trained in qualitative and quantitative research by pollsters Mark Mellman and Celinda Lake, he was part of the online research revolution at Greenfield Online from 2000 to 2005. Dana also has served in leadership roles at Research Now and at Survey Analytics. He is the former Editor-in-Chief of the industry blog Research Access. Dana is a graduate of Bowdoin College and a resident of Maine.

Greenbook Announces the GRIT Most Innovative Suppliers by Service Area

Explore Greenbook's 2023 GRIT Top 50 Most Innovative Suppliers list. Discover top suppliers in full service research, qualitative research, and more.

December 5, 2023

Read article

Moneyball for Psychology – ‘The Undoing Project’

Michael Lewis’ new book, The Undoing Project, makes the important work of Daniel Kahneman and Amos Tversky accessible to non-wonks.

January 26, 2017

Read article

Pew Research Gets On The Right Side Of History

Pew Research Center announced this week it is upping its sample to 75% mobile. It’s time for commercial research to adapt as well.

January 7, 2016

Read article

Client Side Voices at IIeX

IIeX has strong representation from the client side. Here we present interviews from four strong client-side voices.

June 9, 2015

Read article

A Preview of the Spring 2015 GRIT Report

Join us for a special sneak peek at the Spring 2015 edition of the GreenBook Research Industry Trends (GRIT) Report.

May 1, 2015

Read article

IIeX On Demand: 500+ Presentations On Insight Innovation

Nearly 200 videos and presentations from IIeX NA 2014 plus over 300 more from past events are now available to view for free on the web!

August 22, 2014

Read article

#IIeX: Insight Innovation Challenge: A Rapid-Fire Series of Solutions for MR Clients

Each vendor had only 5 minutes to present. It was a rapid-fire series of great ideas. Following are summaries of each of the presentations.

June 19, 2013

Read article

#IIeX: Inspiration for Disruptive Innovation

Opening day 2 of IIeX, Imran Anwar of Microsoft gave a thoughtful analysis of disruptive innovation in the past, present and future.

June 18, 2013

Read article

MRMW Day 2 Synopses by Dana Stanley & Illustrations by Betty Adamou

Another session by session summary of MRMW Europe by Dana Stanley. If you couldn’t be there, this is almost the next best thing!

April 19, 2012

Read article