Caleb Costa — Greenbook

Caleb Costa

Senior Vice President - Client Success InCrowd

Caleb leads the clients services team at InCrowd Inc. and has spent the last five years specializing in healthcare market research for Biopharmaceutical and leading health system clients across the US. He has built and effectively commercialized innovative products and services in the market research, business intelligence and payments industries. Caleb holds a B.S. in Business Administration from SUNY Stony Brook University and an Executive M.B.A. from the Silberman School of Business at Fairleigh Dickinson University.

Designing Research in an Insta-Everything World

When designing market research, micro methodologies accommodate shorter attention spans by asking respondents to complete surveys in just 2-5 minutes....

July 24, 2014

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