SMG

SMG is an enterprise-level experience management (XM) provider that offers a software with a service (SwaS) solution.

Software & Technology

Consulting

Data & Analytics

What is SMG?

Service Management Group (SMG) is a leading experience management (XM) firm dedicated to helping organizations generate new revenue, grow existing revenue, reduce churn, and drive operational efficiencies. By uniquely combining an end-to-end XM platform with hands-on professional services, SMG empowers brands to transform customer and employee insights into actionable strategies that yield measurable results.

Services:

1. Customer Experience Management: Capture and analyze feedback across all channels to understand customer motivations and expectations.
2. Employee Experience Management: Drive engagement and reduce turnover with holistic feedback, robust reporting, and expert support.
3. Brand Experience Management: Leverage brand tracking, benchmarks, and behavioral insights to enhance customer, employee, and brand experiences.
4. Professional Services: Get hands-on support to manage and mature your XM programs for meaningful business outcomes.
5. Actionable Insights: Industry experts provide research-driven insights to address business challenges and guide strategic initiatives.

Industries Served: Restaurants, retail, consumer services, grocery, convenience stores and more.

Notable Clients: More than 500 brands are seeing results with SMG including McDonald’s, Chick-fil-A, Chipotle, Wendy’s, AMC, The Fresh Market, Shell, and Sally Beauty to name just a few.

SMG empowers brands with the insights and expertise needed to elevate customer and employee experiences, driving long-term success.

Research Software and Platform Details

Solution deployment
Cloud, SaaS, Web-Based
Data provider
Desktop
Managed service
Mobile
Support
Email / Help desk
Phone
Training
Custom

SMG Services and Expertise

Explore market research solutions, industries, markets, and business issues covered by SMG.

Research Solutions
Customer Experience Research
Brand Positioning Research
Employee Experience & Satisfaction Research
Enterprise Feedback Management

Related Services & Software
Artificial Intelligence / AI-Powered Insight Platforms

INFO

Contact
smg.com
800-764-0439

Kansas City, MO

United States
Mailing address
4049 Pennsylvania Avenue
Suite 203/PMB 1063
Kansas City, MO,
United States
64111

International capabilities:
United States

Table of content

What is SMG?
Research Software and Platform Details
Services and Expertise