# Sago Chicago

4.9

[Based on 1 rating](/content/company/Sago-Chicago#reviews/index.html)

Qual & Quant Solutions. Digital Qual Platforms. Facilities in key US & European Markets. Consumer, Healthcare & B2B Recruitment Specialists. Sim Ctr.

### Why choose Us

- Global Respondent Access
- Collaborative Approach
- Programmatic Surveys
- Digital Qual Platforms
- World-Class Facilities

## What is Sago Chicago?

Sago is a leading global research partner that puts the human voice at the center of everything we do. By providing unparalleled access to audiences, comprehensive solutions, and market research expertise, we help clients connect human answers to pressing business questions.

Leaning into our nearly 60-year legacy of impact and standing behind our dedicated team of experts, we help clients gain a deeper understanding of what their customers truly want and demand, empowering them to make informed decisions with unwavering confidence.

At the heart of Sago is a commitment to improving the human experience in research, relentless innovation, and changing the world through our work. Sago is your trusted partner on the journey to customer-centric excellence.

## Sago Chicago Reviews

4.9

Based on 1 ratings

## Research Facility

**Location**: The Magnificent Mile: Downtown  
**Building Type**: Executive Office Building  
**Travel time from airport**: 40 mins  
**Travel time from downtown**: 1 mins

**Facility Features**:
- Client lounge
- Office services
- Recording - Digital
- Recording - Video
- Video-conferencing
- Video-streaming
- Wireless Internet

## Research Facility Details

**Recruiting capabilities**:
High-quality recruitment services for any methodology. Our expert teams embrace even the most challenging projects and hard-to-reach respondents.  
**Recruiting area**:
See website

## Facility Rooms

| Room types | Dimensions | Capacity | Observation capacity |
|------------|------------|----------|---------------------|
| Classroom  | 19X19 feet | 10       | 12                  |
| Client Lounge | 21X19 feet | 12       | 12                  |
| Focus Group | 19X19 feet | 12       | 12                  |
| One-on-One | 19X19 feet | 12       | 12                  |
| Product Testing Lab | 21X19 feet | 12       | 12                  |
| Classroom  | 19X19 feet | 10       | 12                  |

## Market Research Products

**Sim Center**  
Sago's high-fidelity Sim Center provides a world-class space for your medical device testing and hospital learning needs.

## Sago Chicago Services and Expertise

**Research Solutions**
- [Advertising Research](/content/market-research-firms/advertising-research/index.html)
- [Consumer Market Research](/content/market-research-firms/consumer-research/index.html)
- [Mock Jury Research](/content/market-research-firms/mock-jury/index.html)
- [Product Testing](/content/market-research-firms/product-testing/index.html)
- [Home Use Tests](/content/market-research-firms/home-use-tests/index.html)
- [Product Usability Testing](/content/market-research-firms/usability-testing/index.html)
- [Taste Tests & Sensory Tests](/content/market-research-firms/taste-test/index.html)
- [User Testing](/content/market-research-firms/user-testing/index.html)

**Industries / Sectors Serviced and Demographics Studied**
- [Market Research with Hispanics / Latinos](/content/market-research-firms/hispanic-latino/index.html)
- [Movies / Streaming / TV Market Research](/content/market-research-firms/movie-tv-previews/index.html)
- [Healthcare & Medical](/content/market-research-firms/healthcare/index.html)
- [Market Research with Doctors & Physicians](/content/market-research-firms/doctors-physicians/index.html)
- [Market Research with Patients](/content/market-research-firms/patients/index.html)

**Research Services**
- [Full Service Quantitative Market Research](/content/market-research-firms/quantitative/index.html)
- [Full Service Qualitative Market Research](/content/market-research-firms/qualitative/index.html)
- [Interviews with Healthcare Professionals](/content/market-research-firms/interviewing-healthcare/index.html)
- [Interviewing at Central Location](/content/market-research-firms/interviewing-central/index.html)
- [On-Site Interviewing](/content/market-research-firms/interviewing-on-site/index.html)
- [Qualitative Market Research Services](/content/market-research-firms/qualitative-research/index.html)
- [Focus Group Facilities](/content/market-research-firms/focus-group-facilities/index.html)
- [Recruiting for Focus Groups](/content/market-research-firms/focus-group-recruiting/index.html)
- [Taste Test Facilities](/content/market-research-firms/taste-test-facilities/index.html)
- [Usability Labs](/content/market-research-firms/usability-lab/index.html)
- [Transcription Services](/content/market-research-firms/transcriptions/index.html)
- [Online Qualitative Data Collection Methods](/content/market-research-firms/online-data-collection-qualitative/index.html)

**Contact**  
[Visit Website](https://sago.com/en/locations/united-states/chicago/?utm_source=greenbook&utm_medium=directorylisting_paid&utm_campaign=cp_greenbookdirectory&utm_term=chicago&utm_content=text&utm_source=Greenbook&utm_medium=directory)  
**Phone**: (312) 587-8100  
**Mailing Address**: 625 North Michigan Avenue, Suite 2600, Chicago, IL, United States 60611  
**Metro**: Chicago (IL)

**International capabilities**:
- United States
- United Kingdom
- Australia
- Canada
- China
- India
- Germany
- Argentina
- Belgium
- Brazil
- Bulgaria
- Croatia
- Czech Republic
- Denmark
- France
- Greece
- Hong Kong
- Hungary
- Iceland
- Italy
- Mexico
- New Zealand
- Norway
- Poland
- Portugal
- Spain
- Sweden
- Switzerland
- Netherlands
- Vietnam

**Industry affiliations**
- ESOMAR (International)
- Insights Association (United States)
- CRIC (Canada)
- MRS (United Kingdom)
- Intellus (International)
- EphMRA (International)
- ASOCS, BHBIA, AEDEMO

**Key personnel**
- Aurora Choi, Director, Facility Operations
- Lester Brown, Facility Director

## Market Research FAQs with Expert Insights

### How do we know if learning value justifies prototype costs at each stage?

### Does a high SUS score guarantee conversion or adoption improvements?

### When is ethnographic research essential for understanding device use?

### How can I use a small set of groups to pressure-test a segmentation?

### How are health trends affecting consumer attitudes toward packaged goods?