# ReDem ReDem, now part of Rep Data, helps research teams detect low-quality survey responses in the field with AI-powered data quality checks. ## Why choose Us ### Data Quality & Reliability ## What is ReDem? ReDem, now part of Rep Data, is an in-survey data quality assurance solution designed to help research teams evaluate response quality while surveys are still in field. By assessing behavior, timing, consistency, and content at the respondent level, ReDem helps detect AI-assisted fraud, inattentiveness, automation, and other forms of low-quality participation before they affect results. As part of Rep Data’s broader data quality approach, ReDem extends Research Defender’s pre-survey fraud prevention with in-survey response evaluation, giving research teams end-to-end coverage across the survey lifecycle. This integrated approach helps reduce reliance on post-field cleanup and supports more consistent, transparent quality decisions. ReDem applies automated quality checks during fieldwork or through post-field uploads, with results consolidated into the ReDem Score (R-Score), a clear respondent-level measure of data quality. Its in-survey modules include content and duplication checks, coherence analysis, grid pattern detection, time pattern analysis, and behavioral analysis to identify low-quality, non-human or assisted responses. Used by agencies and enterprise research teams, ReDem helps reduce post-field remediation, improve consistency across studies, and deliver cleaner, more reliable survey data. ## Research Software and Platform Details ### Pricing details - Annual subscription ### Support - Email / Help desk - FAQs / Forum - Knowledge base - Live chat - Phone - Training - Documentation - Live online ## Market Research Products **Behavioral Analytics Check** The Behavioral Analytics Score analyzes typing patterns to detect whether responses are naturally typed, copied, or generated by bots. [Learn more](/content/company/ReDem/product/behavioral-analytics-check/index.html) **Coherence Check** The Coherence Score uses AI to automatically detect contradictions and implausible answers across all survey responses. [Learn more](/content/company/ReDem/product/coherence-check/index.html) **Open End Check** The Open-Ended Score uses AI to analyze and categorize open-text answers, including AI-generated, duplicate, off-topic, or nonsensical responses. [Learn more](/content/company/ReDem/product/open-end-check/index.html) **Time Check** The Time Score measures total and per-question time to spot participants answering unusually fast or slow. [Learn more](/content/company/ReDem/product/https-redemio-en-functions-redem-data-quality-checks-/index.html) **Grid Pattern Check** The Grid Question Score detects response patterns like straightlining, zig-zagging, or other irregularities across grid questions. [Learn more](/content/company/ReDem/product/grid-pattern-check/index.html) ## ReDem Services and Expertise Explore market research solutions, industries, markets, and business issues covered by ReDem - [Sample Fraud Detection & Remediation](/content/market-research-firms/sample-fraud-detection/index.html) - [Data Collection Management](/content/market-research-firms/data-collection-management/index.html) - [Online Surveys](/content/market-research-firms/online-surveys/index.html) - [Survey Reporting and Analysis](/content/market-research-firms/survey-reporting-analysis/index.html) - [Text Analytics](/content/market-research-firms/text-analytics/index.html) ## Webinars ### [ReDem: Live Detection of Fraud, Bots & AI-Generated Responses](/content/tech-showcase/on-demand/redem-live-detection-of-fraud-bots-ai-generated-responses/index.html) In this session, you’ll learn how to stay ahead of these emerging data quality threats. We’ll show you how to spot both simple and AI-powered bots, then guide you through our five core in-survey checks: from behavioral analytics that flag unnatural typing patterns to open-ended scans for AI-generated text and AI-driven coherence checks that catch inconsistent or implausible answers. You’ll leave with real-world examples and a better understanding of the techniques needed today to safeguard data quality. ## Research Resources ### [Why Online Surveys Need Smarter Quality Assurance Now](/content/insights/data-quality-privacy-and-ethics/why-online-surveys-need-smarter-quality-assurance-now/index.html) Why AI-based coherence checks and behavioral tracking are key to protecting data quality in modern research. by Dr. Sebastian Berger [Read the article](/content/insights/data-quality-privacy-and-ethics/why-online-surveys-need-smarter-quality-assurance-now/index.html) ### [Crafting Questionnaires to Unlock the Full Power of Technological Fraud Detection](/content/insights/research-methodologies/crafting-questionnaires-to-unlock-the-full-power-of-technological-fraud-detection/index.html) Enhance fraud detection with strategic survey design to maximize the effectiveness of advanced tools. by Dr. Sebastian Berger [Read the article](/content/insights/research-methodologies/crafting-questionnaires-to-unlock-the-full-power-of-technological-fraud-detection/index.html) ### [The Rising Issue of Bad Data in Online Surveys: Causes and Contributing Factors](/content/insights/data-quality-privacy-and-ethics/the-rising-issue-of-bad-data-in-online-surveys-causes-and-contributing-factors/index.html) Learn how to enhance defenses and redesign surveys to combat online fraud in data collection. by Dr. Sebastian Berger [Read the article](/content/insights/data-quality-privacy-and-ethics/the-rising-issue-of-bad-data-in-online-surveys-causes-and-contributing-factors/index.html) ### INFO Contact [redem.io](https://redem.io/en?utm_source=Greenbook&utm_medium=directory) [Send an Email](/content/company/ReDem/email/index.html) International capabilities - United States - United Kingdom - Germany - Austria - China - Canada - Netherlands - Sweden - Switzerland - Slovenia - Slovakia - Singapore - Qatar - Portugal - Poland - Norway - New Zealand - Mexico - Luxembourg - Liechtenstein - Japan - Italy - Israel - Ireland - Hungary - France - Finland - Denmark - Argentina - India ### Industry affiliations - ESOMAR (International) - VMO (Austria) - Global Data Quality GDQ, DGOF ### Key personnel - Julia Mittermayr - COO - Florian Kögl - CEO ## Market Research FAQs with Expert Insights ### What's the cleanest way to test banking kiosk versus teller journeys? ### How should we recruit IT buyers by role, influence, and budget control? ### When should AMI data calibrate survey-based load insights? ### What's a clean plan to test parental controls and restrictions? ### How should we handle family accounts and shared devices in sampling? Prepared by Greenbook editors. Technology was used in the editorial process.