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# QualSights

QualSights is a next-generation insights company committed to developing disruptive, smart technology that empowers brands to decode human behavior.

## Panels / Communities

- Qualitative Research
- Software & Technology

## Why choose Us

- Deep & Authentic Insights
- Ultimate Flexibility
- Patented Technology
- Enterprise-Grade Security

## What is QualSights?

QualSights is a category-defining insights platform that empowers brands to decode real-world behavior with unmatched precision, depth, and speed. By seamlessly integrating a patented system of IoT sensors and in-context mobile video & data capture with powerful AI analytics, QualSights captures the full spectrum of consumer behavior—both passively and authentically—without relying on recall. Trusted by several Fortune 500 companies across consumer goods, pharmaceutical, and other industries, QualSights helps brands understand not only what products consumers use—including when, how often, and how much—but also why and how they use them, driving meaningful growth through innovation, loyalty, and consumption acceleration.

Building on this foundation, QualSights recently launched UseSights, the industry's first syndicated data platform that passively tracks real-world product usage. Designed to bring digital analytics to physical products, UseSights bridges the gap between what people buy and how they actually use products, delivering the most critical dataset for growth: usage. With continuous benchmarks and tailored in-moment insights, UseSights equips brands to optimize strategies, fuel repeat purchase, and unlock billions in untapped growth opportunities, transforming usage into growth.

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## QualSights Recognition & Certifications

### Minority-Owned Business

## Research Software and Platform Details

- **Solution deployment:** Cloud, SaaS, Web-Based, Mobile
- **Pricing details:** Annual subscription starting at $4950/10 hours of video capture
- **Support:** Email / Help desk, Live chat, Phone
- **Training:** Custom, Live online

## QualSights Services and Expertise

Explore market research solutions, industries, markets, and business issues covered by QualSights.

### Research Solutions
- [Consumer Market Research](/content/market-research-firms/consumer-research/index.html)
- [International Market Research with Consumers](/content/market-research-firms/international-research/index.html)
- [Shopper Insights](/content/market-research-firms/shopper-insights/index.html)
- [Customer Experience Research](/content/market-research-firms/customer-experience/index.html)
- [Shopper Journey Mapping](/content/market-research-firms/shopper-journey-mapping/index.html)
- [Consumer Attitude & Usage Research](/content/market-research-firms/attitude-usage/index.html)
- [Brand Loyalty / Satisfaction Research](/content/market-research-firms/brand-loyalty/index.html)
- [Product Development Research](/content/market-research-firms/new-product-testing/index.html)
- [Product Optimization Research](/content/market-research-firms/product-research/index.html)

### Related Services & Software
- [Artificial Intelligence / AI-Powered Insight Platforms](/content/market-research-firms/artificial-intelligence/index.html)

### Research Services
- [Full Service Qualitative Market Research](/content/market-research-firms/qualitative/index.html)
- [Hybrid & Mixed Methodology Market Research](/content/market-research-firms/hybrid-market-research/index.html)
- [Ethnography](/content/market-research-firms/ethnography/index.html)
- [Mobile Ethnography](/content/market-research-firms/mobile-ethnography/index.html)
- [Mobile Qualitative Research](/content/market-research-firms/mobile-qualitative-research/index.html)
- [Online In-Depth & One-on-One Interviews](/content/market-research-firms/in-depth-online-interviewing/index.html)
- [Online Diaries & Journaling](/content/market-research-firms/online-diaries-journals-blogs/index.html)
- [Mobile Insight Communities](/content/market-research-firms/mobile-research-communities/index.html)
- [Online Qualitative Data Collection Methods](/content/market-research-firms/online-data-collection-qualitative/index.html)
- [Agile Market Research](/content/market-research-firms/agile-market-research/index.html)
- [Full Service Quantitative Market Research](/content/market-research-firms/quantitative/index.html)
- [Online Research Panels](/content/market-research-firms/online-panels/index.html)
- [Syndicated & Published Reports](/content/market-research-firms/syndicated-reports/index.html)
- [Passive Data Collection on Mobile Devices](/content/market-research-firms/passive-mobile-measurement/index.html)

### International Expertise
- [Global Market Research Capabilities](/content/market-research-firms/worldwide/index.html)

## Market Research FAQs with Expert Insights

Greenbook experts provide answers to a wide range of questions, both common and uncommon, about market research and analytics that connect to the kinds of services and expertise QualSights offers.

### How should in-store insights feed into packaging and planogram design?

### How do I know if AI has reliably coded thousands of short mobile entries?

### Which disclosures satisfy ethics boards for synthetic participants?

### What ethical concerns arise when forecasting consumer behavior with AI?

### How do faster resolutions affect NPS, retention, and complaints?