# Harmonya

Harmonya is the fastest, easiest, and most granular way to understand consumer drivers and market performance.

## What is Harmonya?

Harmonya builds revolutionary technologies and tools to help retailers and brands realize their full potential through deeper product understanding.

Give your team a smarter way to work with product data—from attribution to insights. Harmonya connects product data to consumer reviews so you can act faster and compete smarter.

1. **Insights Platform**: Explore which attributes drive growth. Validate assumptions with consumer-centric product data. Discover insights before your competitors.
2. **Product Matching**: Link UPCs, ASINs, and other IDs to get a complete picture of your market - even across retailers that don't use the same taxonomy.
3. **Attribution Management**: Harmonize product attributes across retailers, teams, and schemas - without spreadsheets or manual clean-up.

These are just some of the occasions where Harmonya makes an impact - helping your teams move faster, find answers, and act on what matters most.

1. **Shopper Insights**: Turn consumer reviews into real-time shopper insights that explain the "why" behind product performance.
2. **Retail Media Optimization**: Target more precisely with tags based on real shopped language—boosting relevancy across paid media.
3. **Product Catalog Enrichment**: Keep your catalog fresh and organized with enriched, AI-driven product attributes that scale across teams.
4. **Retailer Omnichannel Strategy**: See what products are available across retailers and channels - even when UPCs or listings are inconsistent.

Founded in 2021 by data scientists, engineers, and industry experts, Harmonya is on a mission to unleash the power of product data along the entire commerce value chain. Harmonya is a venture backed technology company that is based in New York City and Tel Aviv.

## Harmonya Services and Expertise

Explore market research solutions, industries, markets, and business issues covered by Harmonya.

### Research Solutions

- [Brand Research - Line / Franchise Extension](/content/market-research-firms/brand-line-extension/index.html)  
- [B2B Research Market & Competitive Intelligence](/content/market-research-firms/competitive-intelligence/index.html)  
- [Product Market Research](/content/market-research-firms/new-product-research/index.html)  
- [Market Measurement & Evaluation Studies](/content/market-research-firms/market-evaluation/index.html)

### Research Services

- [Market Simulation & Modeling](/content/market-research-firms/modeling-simulation/index.html)

INFO

Contact

[harmonya.com](https://harmonya.com/?utm_source=Greenbook&utm_medium=directory)

International capabilities

- [United States](/content/market-research-companies/united-states-of-america/index.html)