# Gauge

International mixed methods research with scale. Advanced qualitative and quantitative methods and analysis. Friendly people, too!

## What is Gauge?

Gauge is user-centric consultancy of behavioral and data scientists, engineers and designers; largely based in the San Francisco Bay Area and dedicated as a group to help you **find clear causality from the wisdom of crowds**.

With a **strong, mixed methods background** in both **Quantitative** and **Qualitative research practices**, we work with Product / Research Leads and CMOs for companies such as Airbnb, Adobe, Asurion, Accenture and the Bill and Melinda Gates Foundation. Gauge helps our clients better understand product positioning and strategy through large-scale research efforts.

Gauge builds and employs modern technologies such as **Natural Language Processing** (NLP), **sentiment and tone analysis**, as well as **clustering and segmentation** to better understand **structured and unstructured datasets**. Gauge is certified both as a Small Business and Disability-Owned Business Enterprise. More information can be found by:

1. Calling **[510 560 5472](tel:510-560-5472)**. Promise to call you back.
2. Emailing **[hello@gauge.io](mailto:hello@gauge.io?subject=Saying%20hello)**. 24hr response time.
3. **[Find time on your calendar](https://calendly.com/gauge-io)** for an introductory conversation.

Our website can be found at **[gauge.io](http://gauge.io/)**. We look forward to doing great things with you.

## Gauge Services and Expertise

Explore market research solutions, industries, markets, and business issues covered by Gauge.

### Research Services

- [Hybrid & Mixed Methodology Market Research](/content/market-research-firms/hybrid-market-research/index.html) 
- [Segmentation Analytics](/content/market-research-firms/segmentation/index.html) 
- [Ethnography](/content/market-research-firms/ethnography/index.html) 
- [Questionnaire & Survey Design Services](/content/market-research-firms/survey-design/index.html)

### Research Solutions

- [Market Segmentation](/content/market-research-firms/market-segmentation/index.html)

**Contact**  
[gauge.io](https://gauge.io/?utm_source=Greenbook&utm_medium=directory)  
[(510) 560-5472](tel:(510) 560-5472)  
San Francisco, [CA](/content/market-research-companies/california/index.html)  
[United States](/content/market-research-companies/united-states-of-america/index.html)

Mailing address  
1 Ferry Building Plaza  
#201  
San Francisco, CA,  
United States  
94704

Metro: San Francisco-Oakland (CA)

**Key personnel**  
Nick Cawthon  
Founder

### Table of content

- [What is Gauge?](/content/company/Gauge#about/index.html)  
- [Services and Expertise](/content/company/Gauge#services/index.html)