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# EyeSee

EyeSee is a tech-enabled consumer research partner, providing highly predictive insights for shopper, advertising, innovation and e-commerce optimization.

**International**  
**Software & Technology**  
**Full Service**  
**[VISIT OUR WEBSITE](https://eyesee-research.com/?utm_source=Greenbook&utm_medium=directory "EyeSee website")**  
Last updated on June 29th, 2026

## Why choose Us

- Reliable insights
- Behavioral Frontrunner
- Remote & Online
- Tech-enabled
- Global learnings

## What is EyeSee?

**What is EyeSee?**  
EyeSee is a tech-enabled consumer research partner, providing highly predictive insights for shopper, advertising, innovation, and e-commerce optimization. Equipped with cross-category knowledge, our team is 150+ multidisciplinary experts strong and driven by passion to understand behavior and help businesses grow.

### Four pillars of our research approach:

1. **Comprehensive Insights:** We employ a sophisticated mix-method approach, blending implicit and explicit methodologies to deliver 360-degree insights with high predictive power.

2. **Realistic Testing Environments:** We create lifelike virtual simulations of stores, social media platforms, and e-commerce sites. These simulated environments enable us to capture the subtlest and most authentic consumer behaviors.

3. **Personalized Guidance:** Our dedicated insights experts serve as your strategic partners, synthesizing data into actionable recommendations that drive tangible results.

**Unique, human-validated AI innovation**  
Our first AI-powered methodology, **Predictive Eye Tracking (PET)**, builds on 10+ years of expertise and 11.5 million eye-gaze data points. It delivers KPIs such as AI Visibility, Attention, and Scan Path, along with predictive heatmaps—going beyond saliency-only models. Originally developed for pack design, PET has expanded to POSM through our **POSmPET** methodology, focusing on core “Attract” KPIs.  
Building on this foundation, we developed **PackSee.AI**—a more advanced solution delivering deeper, multidimensional AI analysis within 48 hours, enhanced by expert validation.

**PackSee.AI** is designed for fast, scalable, and cost-effective early-stage pack screening and design prioritization.

[Our latest innovation!](https://packsee.ai/?utm_source=Greenbook&utm_medium=directory)

## EyeSee Recognition & Certifications

ISO Certified

## EyeSee Services and Expertise

Explore market research solutions, industries, markets, and business issues covered by EyeSee:

- [Advertising Research](/content/market-research-firms/advertising-research/index.html)  
- [Advertising Copy Testing - Digital Media](/content/market-research-firms/copy-testing-online/index.html)  
- [Advertising Copy Testing - Television](/content/market-research-firms/copy-testing-tv/index.html)  
- [Consumer Market Research](/content/market-research-firms/consumer-research/index.html)  
- [Package Development Research](/content/market-research-firms/package-research/index.html)  
- [Packaging Testing](/content/market-research-firms/package-testing/index.html)  
- [Price & Pricing Research](/content/market-research-firms/price-research/index.html)  
- [Concept Development Research](/content/market-research-firms/concept-development/index.html)  
- [Concept Testing](/content/market-research-firms/concept-testing/index.html)  
- [Shopper Insights](/content/market-research-firms/shopper-insights/index.html)  
- [Website Usability & UX](/content/market-research-firms/website-usability/index.html)  
- [Customer Experience Research](/content/market-research-firms/customer-experience/index.html)  
- [Shopper Journey Mapping](/content/market-research-firms/shopper-journey-mapping/index.html)  
- [VR - Virtual Shelf testing](/content/market-research-firms/virtual-reality-shopper-research/index.html)

## Research Resources

- [Nestlé Accelerator case study: Fast innovation needs fast but deep insights](https://www.eyesee-research.com/knowledge/nestle-accelerator-case-study-fast-innovation-needs-fast-but-deep-insights)  
- [EyeSee x Dr Scholl's Greenbook Webinar June 2026](https://youtu.be/XJRKKjUNmJM)  
- [PackSee.AI demo](https://youtu.be/nnklH65-_40?si=NtSDdkjogIxZADIf)

**INFO**  
Contact: [eyesee-research.com](https://eyesee-research.com/?utm_source=Greenbook&utm_medium=directory)  
New York, NY, United States  
Mailing address: 530 7th Avenue, Suite 902, New York, NY, United States  
10018

### International capabilities
- United States  
- United Kingdom  
- Australia  
- Canada  
- China  
- Germany  
- Belgium  
- France  
- Italy  
- Mexico  
- Spain  
- Sweden  
- Switzerland  
- Netherlands

### Industry affiliations
- ESOMAR (International)  
- Insights Association (United States)

### Key personnel
- Joris De Bruyne, CEO

## Market Research FAQs with Expert Insights

### Do bigger language models guarantee higher research accuracy?

### When should AI agents pre-screen concepts before human validation?

### Which disclosures satisfy ethics boards for synthetic participants?

### How should we combine session replay with moderated follow-ups ethically?

### Does synthetic data remove bias and can it amplify historical bias?

Prepared by Greenbook editors. Technology was used in the editorial process.