Business Research Group

Full-service market research and consulting firm providing customized insights that don't just sit in a deck.

Full Service

Last updated on June 3rd, 2026

What is Business Research Group?

Business Research Group is a boutique market research firm with 25+ years of experience — and a team that's been on the client side. We've led insights at companies like Stellantis and Blue Cross Blue Shield, which means we understand the pressure behind the question, not just the question itself.

We work two ways: directly with corporate teams who need research that drives a real decision, and alongside consulting, strategy, and marketing firms that need a trusted research partner to elevate their client work. Qualitative, quantitative, or both — built around your objective, delivered by people who've been in your shoes.

Business Research Group Services and Expertise

Explore market research solutions, industries, markets, and business issues covered by Business Research Group

Business Issues
Business Issue: Brand / product / service launch
Business Issue: Increase awareness
Business Issue: Increase market share

Research Services
Full Service Market Research
Hybrid & Mixed Methodology Market Research

INFO
Contact
businessresearchgroup.net
248-760-3556

Lake Orion, MI
United States

Mailing address
3172 Sandoval Dr.
Lake Orion, MI,
United States

Metro: Detroit (MI)
View on map

Key personnel
Tricia Batoha
President

Table of content
What is Business Research Group?
Services and Expertise