Behaviorally

We provide data intelligence to brands, delivering decision precision support for the most valuable moment in marketing: the purchase transaction.

Full Service

• Qualitative Research
• Quantitative Research

Why choose Us

• Digital-First Approach
• Behavioral Framework
• Extensive Norms Database
• Reputation & Credibility
• Global Scope & Legacy

Features and attributes

• E-commerce
• Mobile ethnography
• Omnichannel
• Physical store
• VR / AR

What is Behaviorally?

Our tech-enabled consumer insight products are built upon the world’s largest first-party database of behavioral packing design metrics. The PackPower Score™ is the intelligence you need to design, develop, and predict packaging that sells.

Behaviorally Recognition & Certifications

• ISO Certified

Behaviorally Services and Expertise

Explore market research solutions, industries, markets, and business issues covered by Behaviorally.

• Packaging Testing
• Shopper Insights
• Consumer Market Research
• International Market Research with Consumers
• Retail Research - Store Layout/Design/Flow/Signage
• Consumer Purchase Behavior Research
• Package Development Research
• Idea Generation
• Concept Testing
• Retail Research - Controlled Store Tests
• VR - Virtual Shelf testing

Webinars

1 result

• Behaviorally: Decision Precision with Pack.AI
  demo
  20 min
  Packaging success today demands speed, precision, and data-driven decisions. Pack.AI™, Behaviorally’s AI-powered platform, combines real-time insights with the world’s largest behavioral packaging database to help brands identify winning designs faster and more confidently.

  Join us for a live demo to see how Pack.AI empowers brands to screen, refine, and optimize packaging at any stage. Backed by our proven PackPower Score and the 4S Framework (Be Seen, Shoppable, Seductive, Selected), Pack.AI ensures your packaging stands out and drives performance at shelf.

Behaviorally Client Projects and Success Stories

7 results

• Ferrara | Understanding Shopper Priorities Leads to Category Growth
• Kellogg's Cheez-It | Agile Online Validation for Pack Designs within Days
• Land O'Frost Premium Lunch Meat | Leveraging Brand Equity to Convey Product Experience

Market Research FAQs with Expert Insights

Greenbook experts provide answers to a wide range of questions, both common and uncommon, about market research and analytics that connect to the kinds of services and expertise Behaviorally offers.

How should we benchmark synthetic data against real-world distributions?

When should we auto-ingest studies versus require curator review?

How should we calibrate sensor data with diaries to reduce drift?

Where does virtual simulation beat survey data for early sizing and trade-offs?

Which disclosures satisfy clients when AI edits respondent media?

Prepared by Greenbook editors. Technology was used in the editorial process.